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Sneaky Link: The Next Big Fashion Sensation from Girls With Gems

November 15
17:22 2023

Sydney, Australia – Girls With Gems, a renowned boutique founded by the dynamic mother-daughter duo Lefka and Lia Georgantis, proudly introduces its latest in-house fashion brand – Sneaky Link.

From the heart of Double Bay, where Girls With Gems has become a fashion mainstay for women, comes an Australian brand designed for the confident, the cool, and those who embrace vibrancy and good vibes. Sneaky Link encapsulates the essence of modern fashion, blending timeless wardrobe staples with inventive and bespoke patterns.

Lia Georgantis, the visionary force behind Girls With Gems and now Sneaky Link, shares her inspiration, “I never went to design school or imagined myself as a fashion designer, but working as a buyer for a multi-brand boutique, combined with a personal love for fashion has proved to offer a great insight into the types of clothing that cool Australian girls and women are on the market for.

Sneaky Link nails this with a combination of staple pieces that will be kept in your wardrobe rotation forever and beautifully eclectic prints that will grow to be vintage finds. Our pieces are created to inspire and make a statement.” Lia’s love for unique prints led to the creation of an ‘under the sea’ style print named Thalassa, which debuted in a range of clothing, including shorts, shirts, dresses, and sarongs. On its launch day, Sneaky Link made a remarkable impact, selling 300 units, an unprecedented feat for the boutique.

In addition to the main line, the brand has diversified with SL by Sneaky Link, a streetwear subset that perfectly captured the market’s need with their take on cargo pants, selling 180 pairs on the very first day.

Lia’s journey from considering a career in law to diving headfirst into entrepreneurship with Girls With Gems and, subsequently, Sneaky Link stands as a testament to her passion for fashion and a genuine desire to make women feel confident. “Every piece, every design, every pattern of Sneaky Link has a story, a purpose, and a message – You’re unique, and so is your style,” adds Georgantis.

For those looking to redefine their style with fresh and exclusive designs, Sneaky Link is the brand to watch. As the brand continues to grow, so does its commitment to ensuring every woman feels part of the incredible journey that is Girls With Gems.

About Girls With Gems:

Founded in 2012 by Lefka and Lia Georgantis, Girls With Gems started as a jewellery haven in Sydney’s Eastern Suburbs. Over the years, it transformed into a premier boutique, curating unique collections and hosting exclusive brands. With Lia at the helm, the boutique has seen exponential growth while maintaining an authentic connection with its clientele.

Media Contact
Company Name: Girls with Gems
Contact Person: Isabella Ryan
Email: Send Email
Phone: 0413 488 823
Address:5 Transvaal Ave, Double Bay
City: Sydney
State: New South Wales, 2028
Country: Australia
Website: www.girlswithgems.com/